Resources
Live sessions, guides, and the work behind them.
Working sessions with Sandra Rowe on architecting revenue engines, creating categories, and selling with structure — the playbook behind 130% of quota. Reserve a seat for the first session or the full series — no cost.
The Revenue Engine Architecture
Monday, October 12, 2026 · 1:00 PM ET
How to design the org, the model, and the scorecards before you make the first hire — the blueprint for a revenue engine that scales.
Category Creation from a Standing Start
Monday, November 9, 2026 · 1:00 PM ET
Turning an undefined market into a category buyers recognize. The market case, the GTM model, and the narrative that makes revenue show up.
The First 90 Days of a Fractional CRO
Monday, December 14, 2026 · 1:00 PM ET
Diagnosing the revenue engine fast, the first three moves that matter, and how to know whether to coach the leader or replace them.
Growing Library
Beyond the sessions — more added as it's ready.
The live sessions are the main event right now. Between them I write about the gaps I find and how they get closed — this list of guides and posts grows as that work gets published.
